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Sapporo Premium Beer is a perfectly balanced golden lager reflecting the Japanese brewer’s attention to detail. Slow, cool fermentation balances delicate hops and esters with full malt character. Authentic brewing techniques and quality ingredients give rise to a crisp, refreshing world-class lager.

Fuelled by an adventurous spirit, Seibei Nakagawa left Japan at the age of 17 at a time when doing so was strictly forbidden. In pursuit of his passion, Nakagawa’s travels led him to Germany where he learned the art of brewing, a craft he would apply back home in 1876 as Sapporo’s first brew master.

Sapporo – Legendary Biru – Since 1876